Epic Games is making a bold move by bringing its popular digital storefront, the Epic Games Store, to mobile devices. This significant expansion allows gamers on iPhones in the European Union and Android devices worldwide to access some of the most popular titles in the gaming world, including Fortnite, Rocket League Sideswipe, and the all-new mobile version of Fall Guys. With this launch, Epic Games is not only expanding its reach but also challenging the dominance of traditional app stores by advocating for more competitive and fairer terms for developers.
The Mobile Rollout: What’s Available and Where
As of today, the Epic Games Store is available for download on iPhones within the European Union and on Android devices across the globe. This launch marks a significant milestone in the gaming industry, as it brings Epic’s flagship titles to a wider audience. For iOS users in the EU and Android users everywhere, this means they can now enjoy Fortnite Battle Royale Chapter 5, Season 4: Absolute Doom, Rocket League Sideswipe, and Fall Guys directly from the Epic Games Store.
Epic Games is also working to extend this access to developers, enabling them to launch their games and apps through the Epic Games Store on mobile. This move could revolutionize the mobile gaming market by offering developers an alternative platform that potentially offers better terms than the more established app stores.
How to Download and Install Epic Games Store on Mobile
For those eager to get started, Epic Games has provided detailed instructions on how to download and install the Epic Games Store on both iOS and Android devices. These instructions are crucial, especially given the current challenges posed by Apple and Google’s restrictive policies. The installation process on both platforms is intentionally complex due to the barriers set by Apple and Google, which have introduced multiple steps, confusing device settings, and intimidating warnings to deter users from using third-party app stores. Despite these hurdles, Epic Games is committed to improving the user experience and is actively fighting these anti-competitive practices in courts and through global regulatory channels.
Overcoming Obstacles: The Digital Markets Act and Epic’s Fight for Fairness
The launch of the Epic Games Store on iOS in the European Union has been made possible by the European Union’s Digital Markets Act, which has opened the door for more competition in the mobile ecosystem. However, this opportunity is currently limited to EU users, as Apple continues to block access to the Epic Games Store for iOS users outside of Europe. This selective access highlights the ongoing battle between Epic Games and the tech giants over fairer market practices.
Tim Sweeney, CEO and Founder of Epic Games, expressed his gratitude to the European Commission for enabling this launch, stating, “The tide is turning, and the mobile ecosystem is finally opening up to competition. We are grateful to the European Commission for making it possible to launch the Epic Games Store and offer our games to iOS users in the European Union. Now European iOS users and all Android users can access our store and games, as they’ve always been able to do on open platforms like PC and Mac. The fight is far from over, but this is tangible progress for developers and consumers who can begin to benefit from competition and choice.”
Expanding Beyond Traditional Platforms: AltStore, Aptoide, and More
In addition to launching on iOS and Android, Epic Games is partnering with independent mobile stores to further expand its reach. Today, the company is bringing its games to AltStore PAL for iOS users in the European Union. This partnership marks the beginning of Epic’s strategy to distribute its games through third-party app stores that offer more favorable terms for developers.
Epic Games is also planning to launch its titles on Aptoide’s iOS store in the EU and ONE Store on Android. These initiatives are part of Epic’s broader vision to create a more competitive and open mobile ecosystem, where developers have greater control over their distribution channels and consumers benefit from increased choice and innovation.
Looking Ahead: The Future of Mobile Gaming with Epic Games Store
The launch of the Epic Games Store on mobile devices is more than just a new way to access popular games; it’s a statement of intent. By challenging the status quo and pushing for more open and competitive markets, Epic Games is setting the stage for a future where developers have more freedom, and consumers have more options.
For gamers, this means not only access to blockbuster titles like Fortnite, Rocket League Sideswipe, and Fall Guys but also the potential for a more diverse and vibrant mobile gaming landscape. As Epic Games continues to expand its mobile presence, it’s clear that the battle for fairer app store practices is far from over—but the benefits for both developers and gamers are already starting to emerge.
To join the revolution, head to the Epic Games website from your Android device or iOS device in the European Union, download the Epic Games Store, and dive into the world of Fortnite, Rocket League Sideswipe, and Fall Guys today.
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